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Free tool · no account needed

Free Google profile checker

Score your Google Business Profile against what Google and AI assistants look for, and see exactly how many reviews you need to catch the businesses above you.

How it works

Three steps, about a minute

Step 1Find your business

Start typing your name and pick it from the Google Maps list.

Step 2We check 10 things

Status, category, hours, phone, website, photos, rating, reviews, how recent they are, and your Maps position.

Step 3Fix the gaps

Each check comes with a plain-English fix. Most take minutes.

Questions

New to all this? Our local SEO guide explains the basics.

Where does the data come from?

Straight from Google Maps, through Google’s official Places service, at the moment you run the check.

Why compare reviews with competitors?

Google and AI assistants favour businesses that look established and trusted. Reviews are the clearest sign. One 2026 study of 10,000 local businesses found AI-recommended businesses averaged 133 Google reviews, against 11 for those AI ignored.

Can it see my business description?

No. Google doesn’t share the owner’s description through its public service, so we check the things it does share. Log in to your profile to check your description names what you do and where.

Is it really free?

Yes. No account and no card, just your email to see the result. If you’d like us to do the fixing, that’s what our monthly plans are for.